In 2017, Lubbock reported 462 sexual assault cases and 69 of those were identified as trafficking victims.

Many Lubbock residents believe human trafficking is not a constant issue here, but city and state leaders announced a joint effort to shed light on the issue and combat the growing problem.

"It's not just a TABC thing," said Paul Parent, Texas Alcoholic Beverage Commission. "It's not just a law enforcement. It's citizens, it's non-profits, it's civic organizations everybody has to work together to put this type of activity out of business."

"Lubbock is no exception," Assistant Chief Neal Barron said. "Lubbock has its share of human trafficking cases. It's very important to enlist the public's help in letting us know when they see something  that may be human trafficking so we can investigate that."

Some of the warning signs include locked doors, rooms with bedding inside and items which could be used for sexual acts. It is important to be vigilant and report to the police for anything suspicious.